Do you ever feel like a collection call is going nowhere, and you don't know what to do? The reason this happens is because we're in either the CONFLICT ZONE or the FRIEND ZONE with the consumer. Both of these zones can lead to lower collections, complaints, inconsistency...the list goes on.

So what do we do instead?

The answer lies in the GOLDILOCKS ZONE—the middle ground between aggression and passivity. Let's strive to get into the GOLDILOCKS ZONE on every call with every consumer so we can watch those numbers increase. The first step? Downloading this FREE guide to learn how!